The READ Prompt Model for Business Change Professionals

Use this model to create better communications, stakeholder plans, impact assessments, and more. Most prompts fail because they’re vague about intent and audience. The READ model anchors every prompt to four parts so outputs are clearer and more usable in real change delivery.

The model reflects how I apply AI in real Business Change delivery, not hypothetical scenarios

1) Stakeholder Segmentation (Power–Interest)
R: Business Change Manager.
E: Segment stakeholders by role, interest, and power.
A: Engagement workstream.
D: Table: Name/Role • Power • Interest • Engagement Priority.
Input: [Paste stakeholder list/roles]
Human Check: Adjust for real influence, not title.

2) Message Map (Change Comms)
R: BC Manager & comms partner.
E: Create a message map for [initiative].
A: [Specify audience: frontline / managers / execs].
D: Table: Audience • Core message • Why it matters • What’s changing • CTA • Channel • Tone.
Input: [Paste change summary]
Human Check: Verify actions/dates; remove jargon.

3) Two‑Tone Announcement (Leaders vs Frontline)
R: BC Manager.
E: Draft 2 versions of the same announcement.
A: (1) Senior leaders/managers; (2) Frontline teams.
D: Leaders ~200 words; Frontline ≤120 words; plain English.
Input: [Paste the announcement content]
Human Check: Facts, tone, named support contact

Watch the latest Copilot tutorials on prompting

Role: Who you want the AI to be (e.g., “Act as a Business Change Manager…” )

End goal: The specific outcome you want (e.g., “Create a message map…” )

Audience: Who the content is for (e.g., frontline vs. execs)

Details: Constraints, tone, length, formats, and sources to use/avoid

One addition that makes the difference: Add a Human Check at the end

Free Download: Claude Prompt Library for Business Change Managers